Oct/Nov 2013: B.U.G. (Beautiful.Useful.Green) Design

Lampbrella

lampbrella big

Lampbrella in the rain –  image via Mikhail Belyaev.

Why is it beautiful? This whimsical addition to city streets will have us singing in the rain, and twirling like Gene Kelly on the lamp posts, with one key difference: we’re not high on love, we’re dry under a strategically placed umbrella.

Why is it useful? How handy would it be to shelter under a lamp post umbrella that unfolds when triggered by the rain. It’s a foot-traffic friendly answer to a wet commute, especially in rain-soaked cities of the Pacific Northwest.

The lampbrella in the rain puts us in mind of Rene Magritte's hat-wearing "The Son of Man".

Rene Magritte’s hat-wearing “The Son of Man”.

Why is it green? Besides a tip of the hat to artist Rene Magritte and his green apples in the preliminary (and charming) advertising materials, the lampbrella will encourage street use and keep happy pedestrians “laughing at the clouds” just like the song.

Visit Sally’s blog for more B.U.G. Designs.

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